Being that you’re UK-based, how has your experience been getting your music heard and making a name for yourself in the industry?
It was a really organic process for me. I’ve always had friends that made music - writing bars in the park to playing around with melodies when my friend started playing guitar. It hasn’t been easy, there have been mad challenges and it feels like an uphill battle a lot, but at the same time there’s never been a time that I was trying to make a name for myself, it’s always just happened. The industry is a madness so I don’t think you should ever approach it as something that can always change and you just make it work for you.
What song do you connect with the most off the EP and why?
‘Follow’ I think gets the feeling I had at the time. I was so deep in my own head about what I wanted to do and having no patience for people who I knew had seen an avenue they saw being successful and jumped on the bandwagon. I don’t feel like that anymore though, I feel like I’m just happy for everyone to choose the path they want whether I agree or not.
Your new video 'Go Low’ is out. What are you most excited about for in 2018?
I’m most excited to have a continous stream of songs coming out that I really love and appreciate. But also on top of that the reason I’m looking forward to it is because the more music comes out the more I will play live and that’s what I do music for.
Tell me a bit about the process of putting 5-8 together. How long did it take?
It didn’t take too long you know! It was more about dedicing what was right so there were songs on it that I’d written a couple of years ago. That’s the way I work, me as an artist has been so schizhoprhenic that finding the thread between different parts of my character has been hard. So I’ve got songs I wrote 3 years ago that I knew wasn’t right for the music then but they definitely do represent me. It’s about finding the wide range of emotions and things I feel and making them make sense together.
What’s it like working with Tommy Hilfiger ?
Yeah it was sick. They were all so nice and made the whole thing feel like they really wanted me there and to make me feel comfortable. The way all the photos and video came out look so on point as well. Was just a mad experience.
What message do you hope your fans take away from your music?
That it doesn’t really matter if you live or die, but if you’re gona live do it your own way and touch limits.
In today’s music, no one really has one sound any more. What would you describe your “sound” to be like?
Heavy & Wavy
Who do you dream of working with in the music industry?
I would love to work with Yaeji, I think her style and sound is banging. It also feels a lot like the direction my music has been going in so think we could do something cold together.
Today artists have found ways to build their brand other than music, such as fashion, producing and acting. What avenues do you see yourself going into, besides music?
I’ve always produced music alongside being an artist and now I’ve got more understanding of who I am myself, I definitely see myself taking more time to work with other people on production for them. Also more mainstream songwriting because lyrics are exciting to me. I’ve always been into fashion and have loved clothes since I was young so working more with labels I like in the same way I did with Tommy would be amazing.
As a young artist, what’s your take on the current state of R&B? It’s changed a lot from the 90’s-early 2000’s that we grew up on.
It has changed a lot. I think the main difference is that it has diluted into so many things now and the original kind of vibe of RnB has been lost. If you think about what R&B stands for, it feels like to me less and less like you could identifty the element of ‘Blue’s’ that is in most RnB songs. I still love most of it though! R&B has always been my favoruite type of music.
What do you think about the state of Hip Hop right now? Especially in the UK ?
I think it’s so strong. There has never been so much acceptance and different types of Hip-Hop that people have been into and it’s even made it’s way into the mainstream charts. It’s good to see rappers doing well and being appreciated after a long time of being in the shadows.